In today’s highly competitive business environment, companies that rely on external sales teams to generate revenue need to have a clear understanding of their sales pipeline and the effectiveness of their lead generation efforts. This is where a CRM (Customer Relationship Management) system can play a crucial role. A CRM system allows companies to track […]

Why should I consider setting up UTM parameters in my Digital Strategy?


Talking about various posts involving organic traffic, would you be able to tell or measure which of them bring in more leads and what is the lead’s temperature for you?The correct settings of UTM parameters help us to answer the questions above. With the proper settings, we can identify where the best opportunities come from, […]

Digital Revolution: Are you still on the sidelines?


The Digital Revolution refers to the radical changes brought about by digital technology and telecommunications systems since the second half of the 20th century. If your company is not yet on this wave, you will have trouble closing new deals. Understand better by reading this post in full. “Ignorance is bliss”“Eyes that don’t see, heart […]

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